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Distribution Technology

Too Much Data, Too Few Decisions

As distribution has grown more complex, data has become more prolific and decisions more consequential. But clarity hasn’t kept pace.
  • Brandon Lassiter
  • March 13, 2026
Strategy

5 Habits of Distributors Highly Effective At Pricing

Distributors pricing effectively offer value-added services and technical services that allow them to charge more.
  • Don Davis
  • March 13, 2026
AI in Distribution

You Don’t Need to Know Which Model is Best. You Need to Use One

Pick something. Use it on real work. Get good at it.
  • Brian Hopkins
  • March 10, 2026

Upcoming Programs

  • Upcoming Program

Measuring What Matters: Customer, Market & Workforce Metrics

Join us on Mar 18, 2026 at 9PT/12ET to learn how distributors measure customers, markets, and workforce to drive smarter decisions.
Register Now
  • Upcoming Program

Wholesale Change

Join us on Mar 25, 2026, 9PT/12ET to explore the forces shaping wholesale distribution, from M&A and tech to strategy and leadership.
Register Now
  • Upcoming Program

Inventory Planning During Uncertain Times

Join us on April 1, 2025 at 9PT/12ET to explore inventory planning strategies that hold up when markets don’t.
Register Now
  • Upcoming Program

AI News and Gurus: The Show for Intelligent Distributors

Join us on Apr 7, 2026 at 9PT/12ET to explore emerging AI capabilities and practical use cases for distribution leaders.
Register Now
AI in Distribution

When AI Threatens Your Core Value Proposition: What Distribution Leaders Can Do Now

Your value proposition is based on a set of market assumptions, and AI has the potential to upend those assumptions.
  • Adriana McLane
  • March 9, 2026
AI in Distribution

How Bad Would an AI Bubble Burst Be for Distributors? 

Are we in an AI bubble? And if so, what happens to distributors if it bursts? 
  • Ian Heller
  • March 3, 2026
Operations

What Distributors Should Do Now Regarding Tariffs

Acting fast is important because there are deadlines for filing protests and lawsuits.
  • Don Davis
  • March 3, 2026

Recent Reports

The State of Distributor Pricing and Costing 

Closing the Execution Gap

Ecommerce Platform Imperatives

State of AI in Distribution 2026

AI in Distribution

Amazon Business’ AI Expansion at Reshape 2025 Tightens Procurement

For distributors, the takeaway is direct: competing in this environment requires deeper integration with customers.
  • Mark Brohan
  • November 13, 2025
Distribution Sales Strategy

The Talent Imperative: Why Investing in Frontline Sales Talent Is the Key to Distributor Growth

This article makes the case for a strategic shift: treating sales talent not as a cost center, but as a growth engine.
  • Mike Kunkle
  • November 12, 2025
AI in Distribution

Amazon Business Unveils New AI Tools to Automate and Predict Business Buying

The centerpiece is the Amazon Business Assistant, a conversational AI tool for procurement.
  • Mark Brohan
  • November 12, 2025
AI in Distribution

CDW Embeds AI Across Operations and Customer Solutions as Adoption Accelerates

CEO Christine Leahy said the company is “embedding AI into the core of how we operate, serve, and grow.”
  • Distribution Strategy Group
  • November 11, 2025
AI in Distribution

Walmart’s OpenAI Partnership Signals a New Era for Wholesale Distribution

The distinction between distributor and service provider is beginning to blur.
  • Mark Brohan
  • November 11, 2025
Operations

Critical Skills for Front-Line Leaders in Distribution: Part 7 – Adaptability to Change

Every time the unexpected happens, your reaction teaches your team how to handle the next one.
  • Will Quinn
  • November 9, 2025
AI in Distribution

US Foods Uses AI to Power a Smarter Supply Chain

US Foods is turning artificial intelligence from a pilot project into everyday infrastructure — and it’s paying off.
  • Mark Brohan
  • November 7, 2025
Innovation

AIM/R Reps Take a Break from Working in Their Businesses to Work on Them

An annual conference that prioritizes education for agency principals.
  • Ian Heller
  • November 7, 2025
AI in Distribution

Amazon–Perplexity Showdown Signals a Turning Point for Distributors

The outcome may determine if distributors keep their direct line to customers.
  • Mark Brohan
  • November 6, 2025
Distribution Technology

The Future of Analytics in Wholesale Distribution

How Leading Distributors Are Turning Data into Competitive Advantage
  • Distribution Strategy Group
  • November 5, 2025
AI in Distribution

Google Pushes Deeper into AI: How It Impacts Distributors

The front door to B2B buying and selling is being rebuilt.
  • Mark Brohan
  • November 5, 2025
With new products rolling out, a more streamlined operation, and demand building in key segments, the company believes it’s on track for a solid 2025.
AI in Distribution

Henry Schein, AWS Partner to Bring AI Intelligence to Dental Care

By combining cloud computing, data, and AI, Henry Schein is positioning itself as more than a healthcare distributor.
  • Distribution Strategy Group
  • November 4, 2025
Amazon’s AI-Powered Secrets to Success (and How Distributors Can Respond)
AI in Distribution

Amazon’s Agentic Commerce Push Redefines the Future of Wholesale Distribution

Amazon’s “agentic commerce” agenda signals the next transformation in digital distribution.
  • Mark Brohan
  • November 3, 2025
AI in Distribution

Generation X and AI: Why Experience Still Leads the Revolution in Distribution

If you’re a Gen X leader in distribution, this is your moment.
  • Brian Hopkins
  • November 3, 2025
AI in Distribution

Amazon Deploys AI Systems Blue Jay and Project Eluna to Reinvent Fulfillment

Amazon calls it a significant expansion of “physical AI.”
  • Mark Brohan
  • October 28, 2025
Operations

The New Era of Profit Maximization for Distributors

Distributors have access to a growing number of new technologies that enable them to work more efficiently and better understand their customers.
  • Gayle deDie
  • October 27, 2025
AI-Robot-Workforce.jpeg
AI in Distribution

The AI Revolution Isn’t What You Think: 4 Truths from the 2030 Playbook

The frontier of AI is moving beyond systems that simply analyze and recommend.
  • Brian Hopkins
  • October 21, 2025
Operations

Critical Skills for Front-Line Leaders in Distribution

Leadership means seeing what others don’t and acting before it becomes a headline or a hospital report.
  • Will Quinn
  • October 19, 2025
AI in Distribution

Why Distributors Are Betting Big on Chief AI Officers

A chief AI officer signals that artificial intelligence is central to the company’s future.
  • Mark Brohan
  • October 14, 2025
AI in Distribution

AI Agents Are Reshaping B2B Buying, Forcing Distributors to Rethink Digital Strategy

In the agentic model, algorithms — not purchasing managers — determine which suppliers appear at what price and under what terms.
  • Distribution Strategy Group
  • October 13, 2025
AI-Distribution-Warehouse
AI in Distribution

AI Agents in Distribution: Why the Window for Competitive Advantage Is Closing Fast

The conversation around artificial intelligence in wholesale distribution has shifted from “if” to “when”—and according to industry experts, that window is narrowing rapidly. In
  • Brian Hopkins
  • October 10, 2025
AI in Distribution

AI as Augmentation, Not Replacement: A Winning Strategy for Distribution

Leaders must decide how quickly to move and invest in AI.
  • Josh Palubicki
  • October 7, 2025
AI in Distribution

GrubMarket Launches AI Reporting Agent to Streamline Food Distribution Operations

GrubMarket said the agent draws on its proprietary food supply chain industry knowledge graph and can orchestrate workflows across APIs and browser functions.
  • Distribution Strategy Group
  • October 3, 2025
AI in Distribution

WayPoint Analytics Introduces Prophet AI Expert System

The release is the first in a four-phase rollout of AI features planned by WayPoint.
  • Distribution Strategy Group
  • October 1, 2025
AI in Distribution

AI Is Critical, But Tech Execs Worry About Security and Personnel

Tech execs are also aware that AI can be used by bad actors, and 49.2% listed AI-driven cyberattacks as among their top concerns.
  • Don Davis
  • September 29, 2025
AI in Distribution

‘We Use ChatGPT’ Isn’t an AI Strategy 

Gains in productivity and profitability come from embedding AI deeper into your processes.
  • Ian Heller
  • September 24, 2025
Strategy

The Profit Barriers That Refuse to go Away

It is not what distributors are doing that could increase profitability. Instead, it is what they are not doing.
  • Al Bates
  • September 24, 2025
Distribution Sales Strategy

The Sales Activity Trap: Why Sales Teams Stay Busy but Don’t Improve

To move beyond surface-level analysis, leaders need a structured way to diagnose what’s really going on. That’s where the ROAM model comes in.
  • Mike Kunkle
  • September 24, 2025
AI in Distribution

Massimo Group Deploys Claude AI Across Oracle NetSuite Systems

The company expects the AI deployment to accelerate product development cycles and improve supply chain coordination.
  • Distribution Strategy Group
  • September 24, 2025
Marketplaces

The real impact of B2B marketplaces lies in the (near) future

B2B marketplaces are still the fastest-growing digital sales channel in B2B.
  • Brandon Kelley
  • September 23, 2025
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